Keyword

Marketing

05.03.2019 / London

Event

Deliver your sales and marketing strategy with a 12-month roadmap

Learn how to create your own strategic 12-month roadmap to deliver your sales and marketing objectives and drive your digital strategy forward. The event will show you how to develop a strategy delivered in an actionable document. Attend our free workshop in London on 5th March 2019!

Deliver your sales and marketing strategy with a 12-month roadmap 0

Influencer Marketing

Best Practice

Does influencer marketing leave a bad taste in your mouth?

Influencer marketing can come from endorsements from industry professionals, celebrities or even real people. Social media has increasingly enabled us to connect with these endorsers through a whole industry of real people monetising their followers, principally on Instagram and Youtube.

Empathy Marketing

Best Practice

Empathy Marketing: are we leveraging intuitive data?

The evolution of customer engagement was such that it evolved from brands deciding the content of the marketing campaigns to a two-way communication between the customer and the Brands. Portaltech Reply has established an Innovation Lab to support their clients in the next step of this evolution: leveraging intuitive data in real-time for a more empathetic marketing strategy.

Empathy Marketing are we leveraging intuitive data? 0