Understanding a person’s needs, exactly when the need arises is the key to a new stage of personalized customer communication: Empathy Marketing. This concept revolves around “in-the-moment” context; to understand the customer’s intents and motivations, and focus their efforts on meeting their needs. The key measurement of success is not just to improve marketing performance, but the overall positive impact to the business across the organization.
SAP Hybris Commerce is always changing and improving to stay ahead of the competition. The changes/improvements typically contain functional enhancements, tackle platform defects, architectural modifications, and security updates.
Quality has been always the mantra of software development but, most of the time, it has traditionally translated into many recursive semi-automatic processes that manage to bring the software to the right level of quality (typically towards the end of the project).
Portaltech Reply, the Reply Group company specialising in providing eCommerce implementation and multichannel consulting services, takes part in SAP Airline Innovation Summit 2017 on March 21-22, 2017 at the premises of SAP Switzerland in Regensdorf (Zurich).
Portaltech Reply, the Reply Group company specialising in providing eCommerce implementation and Multichannel consulting services, was recognised as Global Service Delivery Partner of the Year, by
SAP Hybris, a leading provider of omni-channel commerce software, during the SAP Hybris Summit 2016, held in Munich from 15th to 18th February 2016.